Squeeze every penny from every marketing pound
This 15-minute presentation takes four typical paid marketing activities and gives 10 tips for simple things that you can do from your desk to make your spend go further. We look at hosting events, re-using press coverage, sending firect mail and offering discounts.
Squeeze Every Penny From Every Marketing Pound
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This presentation was originally prepared for the Womenmanbiz networking group in September 2010, and contains advice that any sole trader or small business could put into practice immediately.
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