Tag results for 'pricing'
Are non-paying customers worth anything?
Can it ever be worth giving away a good product for nothing? Here are five reasons to consider a creating a completely free version of your online offering. Read more »
Published on 14 September 2011
How to win more new business with a gateway product
Developing a powerful gateway product, as part of a product ladder, is a powerful way to increase sales and long term customer loyalty for your small business. Read more »
Published on 1 September 2011
Pricing experiment – was it worth it?
What did we learn from running a ~ pay what you think it's worth ~ workshop for small businesses? From making money to testing concepts - find out what we learnt. Read more »
Published on 10 March 2011
Pay us what you think it’s worth – a pricing experiment
For our next workshop event, we're asking delegates to pay us what they think it's worth. Come along to a full day's hands-on marketing planning for a fiver! Why are we doing it and are we crazy? Read more »
Published on 20 January 2011
