Tag results for 'clear-thought-consulting'
5 things to think about in the run-up to Christmas…
‘The early bird catches the worm’ So the Summer holidays aren’t even over and people have started complaining about ‘Christmas party advertising’ and festive wrapping paper. Bah humbug. Whatever your thoughts or beliefs on the holiday se... Read more »
Published on 17 August 2010
Getting the most from business networking (3/3)
Part 3 – Key things to do after a networking event: Ok, so you’ve been to a breakfast meeting, a networking lunch or seminar, and you met some interesting people – what should you do now that you’re back at your desk? These ar... Read more »
Published on 5 August 2010
“Three” is the magic marketing number: Part 1/3
Over the next three weeks, I will be blogging about multiples of three and their relevance to you and your business in the world of marketing. Rules of three are everywhere, from social media, to traditional marketing campaigns, to networking. Look... Read more »
Published on 30 June 2010
The anatomy of a Tweet – what do all those symbols mean?
So, you’ve been told that Twitter is a great way of marketing your small business on an even smaller budget… but when you log on it all looks like gibberish. As a relative newbie to Twitter myself, I thought I’d jot down what I’ve learnt so f... Read more »
Published on 28 May 2010
Mind your ‘I’s and ‘We’s – 3 reasons to present your company as a team
There’s no ‘I’ in ‘team’, but there is a ‘We’ in ‘well done’. Sorry about the world’s worst cliché, but I was recently talking to a business owner who was frustrated by a member of his team always using ‘I’ instead of ‘we... Read more »
Published on 12 May 2010
Three ways we use Twitter as a business tool
In the last six months, through Twitter, we have: Hooked up three people we hadn’t previously known with new paying clients. Met up with somewhere in the region of 20 local experts who are now on our referral list. Received two good quality leads... Read more »
Published on 5 May 2010
Why marketing is like DIY – 5 tips to avoid costly mistakes
“One part planning saves twelve parts doing” You know it struck me recently how similar marketing is to DIY, in particular home renovation. Having experience in both, I now realise that the enjoyable bits, like hanging beautiful wallpaper... Read more »
Published on 20 April 2010
My First Blog – the experiences of a first time blogger
Writing my first blog; a process easier said than done it would seem? Having read blogs spanning topics from marketing in the 21st century, to viral marketing, to agency life, I thought to myself, yeah, writing my first blog, no problem! But now, I f... Read more »
Published on 14 April 2010
10 ways to weave a little marketing magic into everyday activities
“Sometimes you can’t see the wood for the trees” ‘Business-as-usual’ is the term that we all use for the things we do every day while doing our job, or running our businesses. With some clear thinking and a little bit of planning, these thi... Read more »
Published on 15 January 2010
10 marketing resolutions for the new decade
“You’ve got to keep up with the Joneses” Times are changing. If you’re still doing the same marketing activities that you were doing three years ago (print and broadcast ads?), then perhaps it’s time for a bit of clear thinking. What will y... Read more »
Published on 6 January 2010
A reflection on our first year in business
August 5th marks Clear Thought Consulting’s first full year since incorporation as a Limited company, so it seemed like a good time to reflect. Most proud of: having secured business through a lead on LinkedIn Most frustrated by: not having don... Read more »
Published on 5 August 2009
So, if you’re not an agency… what are you?
We’ve been getting a few puzzled looks when we say that Clear Thought Consulting isn’t a marketing agency, so we thought we’d clarify the business model a little for those who might be interested. So, we work with smaller businesses... Read more »
Published on 23 July 2009
A typical thought leadership campaign
One of the key strengths at Clear Thought Consulting is in conceiving and running thought leadership programmes. I’m often asked what these entail, so here’s a quick run-down of the basics. Thought leadership is about being front of mind ... Read more »
Published on 3 June 2009
Kicking off 2009 in style
2009 has kicked off well for Clear Thought Consulting, with two exciting consultancy projects underway for new clients, a new business push planned on the SPAN front, a new batch of CIM students to inspire, partnerships forging with some great local... Read more »
Published on 8 January 2009
