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Articles in the Category 'Marketing Ideas'

Collaborative marketing can help your budget go further

Three ideas for joint marketing activities that can help your small business marketing budget go further, and some tips on choosing who to work with. Read more »

Published on 4 July 2011


Content Marketing Ideas… YZ

The last two ideas under letters Y and Z - taken from our 26-page guide, with over 120 ideas to get you started with your own interesting and relevant marketing content Read more »

Published on 17 June 2011


Content Marketing Ideas… VWX

Three more ideas, under letters V, W, and X - taken from our 26-page guide, with over 120 ideas to get you started with your own interesting and relevant marketing content. Read more »

Published on 10 June 2011


Content Marketing Ideas… STU

Three more ideas, under letters S, T, and U - taken from our 26-page guide with over 120 ideas to get you started with your own interesting and relevant marketing content. Read more »

Published on 3 June 2011


Content Marketing Ideas… PQR

Three more ideas under letters P, Q, and R - taken from our 26-page guide with over 120 ideas to get you started with your own interesting and relevant marketing content. Read more »

Published on 27 May 2011


Content Marketing Ideas… MNO

Three more ideas under letters M, N, and O - taken from our 26-page guide with over 120 ideas to get you started with your own interesting and relevant marketing content. Read more »

Published on 20 May 2011


Content Marketing Ideas… JKL

Three more ideas under letters J, K, and L - taken from our 26-page guide with over 120 ideas to get you started with your own interesting and relevant marketing content. Read more »

Published on 11 May 2011


Finding the cheaper alternative when marketing your small business

We can't all afford sexy advertising campaigns, but we do all need to get the word out. If you're a small business with a modest marketing budget, here are some lost cost marketing ideas that get great results. Read more »

Published on 6 May 2011


Content Marketing Ideas… GHI

Three ideas under letters G, H, and I - taken from our 26-page guide with over 120 ideas to get you started with your own interesting and relevant marketing content. Read more »

Published on 28 April 2011


Content Marketing Ideas… DEF

Three ideas under letters D, E, and F - taken from our 26-page guide with over 120 ideas to get you started with your own interesting and relevant marketing content. Read more »

Published on 20 April 2011


Content Marketing Ideas… ABC

Three ideas under letters A, B, and C - taken from our 26-page guide with over 120 ideas to get you started with your own interesting and relevant marketing content. Read more »

Published on 14 April 2011


Is local marketing a good technique for small businesses?

Local marketing can be simple or highly sophisticated, and isn't only relevant to geographically defined businesses. Take a look at these 7 powerful local techniques perfect for small business marketing. Read more »

Published on 1 March 2011


Pay us what you think it’s worth – a pricing experiment

For our next workshop event, we're asking delegates to pay us what they think it's worth. Come along to a full day's hands-on marketing planning for a fiver! Why are we doing it and are we crazy? Read more »

Published on 20 January 2011


Plan ahead to keep your marketing content current

Keeping your marketing content fresh and up-to-date is essential for marketing effectiveness. Here's a list of thought starters for every month of 2011. Read more »

Published on 4 January 2011


Three great ways to use the back of your business card

How hard does your business card work for you? It is a tool - put it to use! This article gives you three great ideas for making effective use of the reverse of your business card. Read more »

Published on 1 October 2010


What makes a good business blog?

Coming up with interesting blog ideas week in, week out, can be a challenge. Here are some handy hints to generate blog ideas to keep your social media marketing topped up with great content. Essential marketing advice for small businesses. Read more »

Published on 1 September 2010


5 things to think about in the run-up to Christmas…

In this blog, Cheryl looks at what you should do to get your seasonal marketing plan prepared for the run up to Christmas. If you have not yet thought about Christmas as a marketing opportunity, now is the time to start. Read more »

Published on 17 August 2010


Squeeze every penny from every marketing pound

For every paid marketing activity, there are tens of free activities you can add to make your spend go further. With a bit of discipline and elbow grease you can make every marketing penny go much further for your business. Read more »

Published on 9 August 2010


10 ways to weave a little marketing magic into everyday activities

10 simple ideas for small businesses to weave marketing messages into everyday activities. Practical advice for marketing on any budget. Essential marketing advice for any small business. Read more »

Published on 15 January 2010


10 marketing resolutions for the new decade

10 promises that every small business should make themselves to make marketing pay in the 21st Century. From marketing measurement to mastering social media. Read more »

Published on 6 January 2010


One piece of content, 20 ways to use it

If you've gone to the trouble of preparing some marketing content, like an article, paper or presentation - here are 20 ways that you can put it to work. A list to have to hand in every small business that want to make marketing pay. Essential marketing advice for any small business. Read more »

Published on 11 December 2009


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